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Visual Flow Builder Canvas 3 Built-In + 5 Custom Personas

Audit Multi-Page User Journeys & Simulate Diverse Synthetic Personas

Users do not experience web pages in isolation — they move across funnels from Landing Page to Pricing, Sign-Up, and Checkout. synthux maps entire multi-page journeys on a visual canvas and evaluates every step through distinct synthetic user personas.

Multi-page Flow Builder canvas and synthetic user persona simulation schematic
Flow Builder: Infinite Canvas + Cross-Page Synthesis Page Score Matrix & Persona Perspectives
8 Personas
3 built-in archetypes + up to 5 custom user profiles
Cross-Page
Navigation, visual, logic & terminology synthesis
Multi-Save
Save, reload & compare multiple user flows
Flow PDF/MD
Export Page Score Matrix & Journey Action Plan
How Flow Builder & Personas Work Together

Test Every Step of Your Funnel Before Running Live User Sessions

Recruiting human participants for every minor sprint takes weeks. synthux gives you immediate, persona-weighted feedback in minutes.

01 · Infinite Flow Canvas

Connect Pages & Context Notes Visually

Add any open browser tab to the Flow Builder canvas, connect pages with directional arrows, and attach sticky notes explaining campaign context or business goals for the AI to consider.

02 · Cross-Page Consistency

Detect Funnel Drop-Offs & Jarring Transitions

AI analyzes each screen individually and then synthesizes the entire journey—catching terminology shifts between pricing and checkout, broken back-navigation, and visual drift.

03 · Persona-Weighted Scoring

Custom Age, Tech Level, Disability & Goal

Build custom personas with specific age brackets (18–25 to 65+), tech comfort (low/medium/high), accessibility needs, and task goals so the AI evaluates strictly from that user's perspective.

Complete Persona Architecture

The 4 Persona Archetypes Inside synthux

Select a single persona for fast targeted feedback, or combine multiple personas to compare how different users experience the same page.

Built-In Persona 01 · Exploration Mode

First-Time Visitor

Unfamiliar with your brand, navigation, and layout. Evaluates whether the page communicates its purpose within 5 seconds without insider jargon.

  • Prioritizes Visibility of System Status & Match Between System and Real World
  • Ideal for landing pages, pricing tables, and onboarding flows
Built-In Persona 02 · Efficiency Mode

Power User

Experienced specialist who values speed, keyboard shortcuts, batch operations, search/filtering, and instant undo/recovery above all else.

  • Prioritizes Flexibility & Efficiency of Use and User Control & Freedom
  • Ideal for SaaS workspaces, admin panels, C4ISR, and trading terminals
Built-In Persona 03 · Assistive Tech Mode

Accessibility User

Relies on screen readers (VoiceOver, NVDA, JAWS), keyboard-only navigation, high contrast (4.5:1+), and semantic HTML landmarks.

  • Prioritizes Error Prevention, Help & Documentation, and Recognition Over Recall
  • Ideal for public portals, banking, healthcare, and WCAG 2.2 AA compliance
Custom Personas · Up to 5 Profiles

Role- & Industry-Specific Custom Personas

Define your own target user by combining Age Range, Tech Familiarity, Accessibility Needs (Vision, Hearing, Motor, Cognitive), and a concrete Page Goal.

  • Examples: "65+ Retiree Paying Utility Bill", "SOC Analyst Under Alert Load"
  • Dynamically generates a tailored system prompt for the AI evaluator
Flow Builder & Personas FAQ

Frequently Asked Questions

How do I open the multi-page Flow Builder?

Click the "Flow Builder" button in the synthux side panel header, or right-click any page in Chrome and choose "Analyze in synthux Flow".

Can I save multiple user flows and reload them later?

Yes. Flow Builder includes Multi-Flow Save & Load in local browser storage, preserving your page nodes, thumbnails, connectors, sticky notes, and analysis results.

Solutions & Target Audiences

Other Solutions & Use Cases